December 02, 2008

We now have to think harder about what we can afford?

Sir Jeremy Rifkin writes that the “Sunset carmakers should look to a new dawn”, December 2 and clearly, if they don’t, they are crazy, especially since different to others trapped in a sunset industry the carmakers do not seem to have a good cash-flow to milk; in fact their current cash flow, they tell us, is the taxpayer.

That said and even though the world cannot because of concerns with energy security and the environment afford to play with the combustion engine along traditional ways, neither can it afford to do so in any new green way that comes along, most specially after being hit so hard by the current financial crisis.

In this respect to read about our homes converted into “positive power plants” and us as “participants in the energy market” in a “new era of ‘distributed capitalism’” in pure Jetsons’ style makes one shiver. It is good to be a visionary but it is also good to walk before running. For instance… can we afford to remain so choosy that we do not even mention the nuclear energy?